• The ICFAI University,  Mizoram

The BBA Program

The BBA Program

Application Kit

The Bachelor of Business Administration (BBA) Program is a 3 year campus program offered by the University with a view to impart in-depth knowledge and broad understanding of the basics of Management. The BBA Program focuses on various areas of management and prepares students for a professional career in management and also equips them to pursue MBA program in due course.

Duration :
Three years

Students who successfully complete the program will be awarded the "Bachelor of Business Administration" by the University, subject to University regulations.

Pass in 10+2 in any discipline with an aggregate marks of 40%. Final year students awaiting results may also apply.

Program Structure

The BBA Program is organized into 6 semesters in 3 years. There are 36 courses including soft skills. Students are additionally required to complete two summer projects at the end of Year-I and Year-II respectively.

Introduction to Entrepreneurship, Small Business Marketing, Strategic Human Resource Management, Personal Financial Planning, Sales Management, Advertising and Sales Promotion, Working Capital Management, Life Insurance, Management Information System, Services Marketing, Consumer Behavior, Bank Management, General Insurance, Database Management Systems, Investment Management, Capital Markets, Retail Management, Customer Relationship Management. Humanities Electives: Dynamics of Social Change, Current Affairs - Indian, Heritage of India, Introductory Philosophy, Comparative Religion, Current Affairs - International.

The program structure is subject to periodic review.

BBA Program Structure
Semester-I Semester-II
YEAR I English Language Skills - I English Language Skills - II
Financial Accounting - I Financial Accounting - II
Business Statistics Quantitative Methods
Managerial Economics - I Managerial Economics - II
Computer Concepts (Compulsory) Computer Programming
Principles of Management Introductory Psychology
Summer Project I
Semester-III Semester-IV
YEAR II Technical Report Writing Financial Management
Business Law-I Business Law-II
Management Accounting Operations Management
Marketing Management-I Marketing Management-II
Organizational Behavior Human Resource Management
Soft Skills-I Soft Skills-II
Summer Project II
Semester-V Semester-IV
YEAR III Humanities Elective I Humanities Elective II
Business Policy & Strategy International Business
Project Management Money, Banking & Financial Markets
Business Environment Insurance Management
Elective-I Elective-III
Elective-II Elective-IV

The program structure is subject to periodic review.